How hairdressers retain customers
Today's hairdressing shops are dazzling, peer competition is becoming more and more fierce, Xiaobian often sees three hairdressing shops on a street, some business is very prosperous, some stores are deserted, in the end the same hairdressing shops, what attracts customers into the store to consume? What about spending again? Today, I will tell you how to let customers enter the store for secondary consumption.
First. Respect customers
Chinese a common psychology, with a sense of superiority, hope to be respected wherever you go, regardless of clothing, status, even a small employee wants to be respected. Therefore, when customers enter the store, they should be warmly welcomed and always keep a smile on their faces in a good manner. Secondly, when talking with customers, you should concentrate and look at each other, and for guests who like to chat, you should actively chat with customers, respond to customers, and let customers have a feeling of being respected. Instead of ignoring customers. Xiaobian once went to the hairdressing shop to cut hair, after washing his head and waiting for the haircutter to come over, the result was that he arrived for most of the day, and he had been brushing the circle of friends with his mobile phone in his hand, I asked him why he still didn't cut it, and he actually said to wait until I finished reading the phone. At that time, Xiaobian felt that such service was very poor, did not respect customers at all, and never went to the store again. Therefore, we must respect every customer who enters the store to spend, and sometimes you may lose this customer because of a small move.
Second, let customers have a sense of security
Every customer goes to the hairdressing shop, in addition to changing a hairstyle, for those customers who are busy with work and have troubles, they also want to change a mood, the side sees that they need a sense of security, at this time they need a space to relax and relax, especially those hairdressing shops with more high-end hairdressing with beauty projects, but also have such enough space to make customers feel safe. In addition, there is also the feeling of high quality and safety of the product.
Third, comfortable environment
Why do customers enter the store, the first point that attracts him is the interior design of the hairdressing shop, do not need to be too bright and pompous, let the customer feel comfortable is the most important, the light is not too bright and not too dark, gentle and right, making people feel no sense of oppression. The comfort of the equipment should also be concerned, and of course you must have professional technology, first-class service and quality products. Create a comfortable atmosphere from many aspects.
Fourth, make a good impression on customers
No matter what we do, we all know that the first impression is important, and it will determine whether the customer will come back again, especially for those who spend for the first time. When customers enter the store and see that the store is neat, the products are placed, the store environment is mild, the atmosphere is good, the staff is high-quality, the light is soft, etc. If it is done well, then it is to leave a good impression on the customer and greatly improve the return rate.